Total SEO

Posted on June 19th, 2024 by Simon Chapple

When it comes to enhancing your online presence, Total SEO is your trusted partner. Here are the top three reasons why you should choose us for your SEO and PPC needs: Proven Expertise and Experience- At Total SEO, we have been optimising and marketing websites since 2004. Our team of experts has a deep […]

Google Ads lets you test with more ease and confidence thanks to their new Experiments page

Posted on January 28th, 2022 by Simon Chapple

				Filed under [Google Ads lets you test with more ease and confidence thanks to their new Experiments page](https://total-seo.co.uk/category/google-ads-lets-you-test-with-more-ease-and-confidence-thanks-to-their-new-experiments-page/) | Comments Offon Google Ads lets you test with more ease and confidence thanks to their new Experiments page

Anyone that runs Google Ads will tell you that experiments are an excellent way to help you understand the impact of any changes you make and improve your campaign performance. Unfortunately, experiments have historically been a bit confusing to set up, requiring a campaign draft that is then tested separately in an experiment. Now, thanks […]

Microsoft Bing release an IndexNow plugin for WordPress

Posted on January 14th, 2022 by Simon Chapple

				Filed under [Microsoft Bing release an IndexNow plugin for WordPress](https://total-seo.co.uk/category/microsoft-bing-release-an-indexnow-plugin-for-wordpress/) | Comments Offon Microsoft Bing release an IndexNow plugin for WordPress

Since first releasing IndexNow, Microsoft Bing have been working hard on the service and they have now released a plugin for WordPress that lets you easily integrate the IndexNow protocol on your WordPress site. You may be asking, what is IndexNow? Well, in short – IndexNow is a protocol that allows website owners to instantly […]

Google has rolled out an update to Local Search Results that could be important for small businesses.

Posted on December 31st, 2021 by Simon Chapple

				Filed under [Google has rolled out an update to Local Search Results that could be important for small businesses.](https://total-seo.co.uk/category/google-has-rolled-out-an-update-to-local-search-results-that-could-be-important-for-small-businesses/) | Comments Offon Google has rolled out an update to Local Search Results that could be important for small businesses.

As a small business, it is absolutely vital that you squeeze out every drop of value from the time you invest online and making sure you are well optimised locally is a huge part of that. As a small business, the first key area to lock down is your local community, because a large part […]

Google have recently answered the question: “just how long should I keep my redirects for?”

Posted on December 17th, 2021 by Simon Chapple

				Filed under [Google have recently answered the question: “just how long should I keep my redirects for?”](https://total-seo.co.uk/category/google-have-recently-answered-the-question-just-how-long-should-i-keep-my-redirects-for/) | Comments Offon Google have recently answered the question: “just how long should I keep my redirects for?”

Sometimes, a site move is a necessary and inevitable change and making sure your site can still be found at its new location is a necessity for any business. The way to do this is to set up 301 redirects from every individual page on the old site to the equivalent page on the new […]

Google has confirmed that Intrusive Interstitals will impact on Desktop Sites

Posted on December 3rd, 2021 by Simon Chapple

				Filed under [Google has confirmed that Intrusive Interstitals will impact on Desktop Sites](https://total-seo.co.uk/category/google-has-confirmed-that-intrusive-interstitals-will-impact-on-desktop-sites/) | Comments Offon Google has confirmed that Intrusive Interstitals will impact on Desktop Sites

Related to our previous post about the roll out of the Google Page Experience Update that’s coming to desktop sites in February 2022, we now have confirmation that intrusive interstitials as a signal will also apply. Google’s John Mueller confirmed on twitter saying: Yes, that’s my understanding. Essentially all of the Page Experience factors would […]

Google Page Experience Algorithm Update Will Be Applied To Desktop Results in 2022

Posted on November 19th, 2021 by Simon Chapple

				Filed under [Google Page Experience Algorithm Update Will Be Applied To Desktop Results in 2022](https://total-seo.co.uk/category/google-page-experience-algorithm-update-will-be-applied-to-desktop-results-in-2022/) | Comments Offon Google Page Experience Algorithm Update Will Be Applied To Desktop Results in 2022

Google has now confirmed that the Page Experience Algorithm Update that rolled out earlier this year for mobile search, will be applied to desktop results beginning in February 2022. We spoke about what is included in the Page Experience update in a blog post back in March and you can read that here. The desktop […]

Google have finished rolling out their November 2021 Spam Update

Posted on November 5th, 2021 by Simon Chapple

				Filed under [Google have finished rolling out their November 2021 Spam Update](https://total-seo.co.uk/category/google-have-finished-rolling-out-their-november-2021-spam-update/) | Comments Offon Google have finished rolling out their November 2021 Spam Update

Google have announced that their recent spam update has finished rolling out for search results worldwide. This is the fourth such update this calendar year, with previous efforts rolling out back in the summer. These regular updates are helping Google stay spam free, as their automated systems keep more than 99% of visits to search […]

Continuous scrolling comes to mobile in the U.S.

Posted on October 22nd, 2021 by Simon Chapple

				Filed under [Continuous scrolling comes to mobile in the U.S.](https://total-seo.co.uk/category/continuous-scrolling-comes-to-mobile-in-the-u-s/) | Comments Offon Continuous scrolling comes to mobile in the U.S.

Google has recently introduced continuous scroll on mobile for “most English searches on mobile in the U.S.” When you search for something, instead of showing you the “see more” button when you hit the bottom, Google will simply load the next page of results automatically. Google had a relatively big redesign of their mobile search […]

How to choose the right SEO company for 2022

Posted on October 8th, 2021 by Simon Chapple

				Filed under [Uncategorized](https://total-seo.co.uk/category/uncategorized/) | Comments Offon How to choose the right SEO company for 2022

The term SEO gets bandied around so much nowadays that it can be difficult to really know what it actually is, what an SEO company does and what sort of value you can get from working with an SEO company. However, Search Engine Optimisation doesn’t have to be such a daunting idea. It can be […]

Next Entries »

How to Make SEO Work for Your Business: The Complete Everyday Guide

Filed under How to Make SEO Work for Your Business: The Complete Everyday Guide | Comments Offon How to Make SEO Work for Your Business: The Complete Everyday Guide

Trying to get your website noticed on Google can often feel like shouting into an empty room. You build a clean website, write about what you do, and wait for enquiries, only to find your pages buried beneath pages of competitors. Our team has been helping businesses get found on page one of Google since […]

The Friendly, Practical Guide to SEO for Growing Your Website

Filed under Practical Guide to SEO for Growing Your Website | Comments Offon The Friendly, Practical Guide to SEO for Growing Your Website

Building a website takes serious time, energy, and care, but waiting around for people to find it can feel a bit disheartening. When you pour your passion into an idea or an independent business, you want real people landing on your pages every single day without having to spend a fortune on continuous digital adverts. […]

Common Website Mistakes That Hurt Your Rankings

Filed under Common Website Mistakes That Hurt Your Rankings | Comments Offon Common Website Mistakes That Hurt Your Rankings

If your website isn’t ranking as well as you’d hoped, don’t panic. In our experience, it’s rarely down to one big problem. More often than not, it’s a handful of smaller issues that have built up over time. At Total SEO, we work with businesses every day to improve their online visibility. As a small […]

Why Every Business Needs a Content Strategy

Filed under Why Every Business Needs a Content Strategy | Comments Offon Why Every Business Needs a Content Strategy

Many businesses understand the importance of having a website, but far fewer have a clear content strategy behind it. Without a plan, content often becomes reactive. A blog is published occasionally, service pages are updated when time allows, and opportunities to connect with potential customers are missed. While this approach may feel productive, it rarely […]

How To Rank In Google AI Overviews

Filed under How To Rank In Google AI Overviews | Comments Offon How To Rank In Google AI Overviews

Google search is evolving quickly. AI Overviews are now appearing at the top of many search results, giving users direct answers before they even click on a website. For businesses, this changes how visibility in Google works. Ranking in the traditional search results is still important, but websites also need to optimise content so Google’s […]